Taskify Whitepaper

Empowering University Students Through Simple Tasks

Abstract

Taskify is an innovative platform designed to connect university students with simple task opportunities, enabling them to earn while studying. The platform bridges the gap between students seeking flexible, short-term work and clients in need of reliable labor. Taskify begins its journey by focusing on Bayero University Kano, targeting a phased approach to expand to other institutions by 2026.

Introduction

University students often face financial challenges that hinder their academic success and personal growth. Simultaneously, many clients require assistance with tasks like typing, house cleaning, and laundry. Taskify provides a win-win solution by creating a streamlined platform that connects these two groups. Our mission is to empower students financially while offering clients a reliable workforce for their everyday needs.

Market Analysis

Target Audience

Students: Bayero University Kano students in the pilot phase, expanding to other universities
Clients: Individuals and organizations requiring onsite or remote services

Market Gap

Lack of a centralized platform to match students with flexible job opportunities
Difficulty for clients in finding reliable and affordable labor for simple tasks

Implementation Plan

Pilot Phase (Q1 2025)

During the first quarter of 2025, we will begin our pilot phase at Bayero University Kano.
We will sample 100 students and 100 clients from the university to participate in the pilot.
Participants will be asked to fill out questionnaires to gather feedback and insights.
Based on the feedback, we will develop an MVP (Minimum Viable Product) to test key features of the Taskify platform.

Financial Projections

Revenue Streams

Commission from completed jobs
Subscription plans for clients
Advertising opportunities for local businesses

Projected Revenue

The projected revenue for Taskify will be sourced from the following streams:

Commission from completed jobs: This will be a percentage of the total job cost.
Subscription plans for clients: Clients will have the option to subscribe for premium features.
Advertising opportunities for local businesses: Local businesses can advertise their services on the platform.

The projected revenue for 2025 is N2,500,000 and for 2026 is N10,50,000.

Expansion Plan

Phase 1: Nationwide Coverage (2026)

In the first phase of our expansion plan, we aim to cover all Nigerian universities, expanding our user base to over 10,000 students and clients. This will be achieved through strategic partnerships with universities, targeted marketing campaigns, and the development of a robust infrastructure to support the increased user base.

Establish partnerships with universities to integrate Taskify into their existing systems.
Develop a comprehensive marketing strategy to reach students and clients across Nigeria.
Invest in infrastructure to support the increased user base, including server upgrades and additional customer support staff.

Phase 2: Regional Expansion (2027-2028)

In the second phase, we plan to expand our services to other West African countries, including Ghana, Senegal, and Côte d'Ivoire. This expansion will be driven by market demand, partnerships with regional organizations, and the adaptation of our platform to meet the unique needs of each country.

Conduct market research to identify demand and opportunities in West African countries.
Establish partnerships with regional organizations to facilitate expansion.
Adapt the Taskify platform to meet the unique needs of each country, including language support and local payment systems.

Taskify Roadmap

Our Journey to Transform Student Employment

2025

Q1: Launch Pilot Phase

Launch pilot phase in Bayero University Kano

Conduct market research and gather feedback
Refine the platform based on user feedback
Develop a comprehensive marketing strategy

Q2: Optimization

Collect feedback and improve MVP

Analyze user feedback and identify areas for improvement
Implement changes and optimize the platform
Enhance user experience and performance

Q3-Q4: Initial Expansion

Expand to 5 additional universities, onboard 500+ students and clients

Identify and partner with additional universities
Develop targeted marketing campaigns for each university
Onboard new users and provide support

2026

Q1-Q2: Advanced Features

Introduce AI-powered job matching and premium features

Develop and integrate AI-powered job matching
Introduce premium features for clients and students
Enhance user interface and user experience

Q3: Nationwide Coverage

Cover all Nigerian universities, onboard 10,000+ users

Expand to all Nigerian universities
Develop a comprehensive marketing strategy for nationwide coverage
Onboard new users and provide support

Q4: Market Dominance

Launch marketing campaigns for nationwide dominance

Launch nationwide marketing campaigns
Partner with influencers and local businesses
Optimize and refine marketing strategies